Start with a real audience
A content site should exist to solve a problem or answer a question. Useful explanations, working tools, clear examples, and transparent authorship are more sustainable than pages created only to display advertisements.
Make the website easy to inspect
Visitors and reviewers should be able to move through the site naturally. Keep navigation working, publish relevant contact and policy information, repair broken pages, and make sure important content is accessible on mobile devices.
Choose quality over keyword repetition
Use descriptive titles and headings, but write primarily for the reader. Avoid duplicating near-identical articles or publishing filler to hit a word count. Explain topics with enough substance that a visitor can actually use the information.
Prepare ad placements carefully
Ads should not obstruct primary content, cause confusing clicks, or create unstable layouts. Reserve space where appropriate, test different screen sizes, and prioritize accessibility and performance as you integrate code.
Understand the limits of consulting
No developer or consultant can guarantee Google AdSense approval, a particular revenue figure, or permanent eligibility. Policies and review criteria may change, so check current Google documentation before making compliance decisions.
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